UPDATED 6 SECONDS AGO   November 20, 2009

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SouthernLedger
Advertising

Advertising with The Southern Ledger


What We Do

Finally, there's a website that celebrates all that makes The South... Southern.

Designed to provide readers an engaging view into the events and culture of the South, The Southern Ledger is the website for those interested in more than just a perfunctory news source. It is designed to expand awareness of a broad range of issues including: Business, Government, Sports, Culture, Arts, Entertainment and Religion.

The SouthernLedger.com audience is web savvy, curious, socially concerned and professionally driven.They use the Internet for retail services, entertainment, sports, banking and news. They get their news online. They socialize online. And, they shop online – at businesses just like yours.

Southernledger.com gives you the flexibility to create the advertising campaign that is perfect for your online marketing initiatives. Our staff will work with you to develop a customized campaign that may include banner advertising, animation, video, podcasts and the development of your online store. AND – we will even design a marketing package that meets your needs.

The Southern Ledger has a number of advertising opportunities that may be placed in a fixed or rotating position on our pages. To find a package tailored to your needs, please contact an online account executive or see our listing of advertising opportunities and rates, below.

Who We Are

The Southern Ledger is recognized as one of the Southeast’s premier news and cultural websites. Our purpose is to inform readers of current events in the Southeast U.S. and beyond, to expand awareness of a broad range of issues important regionally and globally, and to provide a spectrum of interesting articles to enrich the lives of curious individuals who desire to explore cultural issues.

Covering topics such as Business, Government, Sports, Culture, Arts, Entertainment, and Religion, The Southern Ledger seeks to provide in-depth writing relevant to residents of the South and to those interested observers of life in the South, as well as comprehensive articles from Southern journalists and featured writers.

We also feature two online magazines, Sissy’s Life and Gardens and Southern Writers. Sissy’s Life and Gardens highlights the best of life and gardens in the South, including travel, historic preservation, living in the South as a Southerner (and non-Southerner), and gardening and landscaping. Southern Writers is focused on southern literature and features fictional writing, as well as interviews and book reviews.

The Southern Ledger and all subsidiaries are owned by Magnolia Media LLC, a family owned business, distinctive from many of the newspapers in the Southeastern U.S. that are corporately owned.  The Southern Ledger offers a fresh approach, unmanipulated and truly independent. 

Advertising Opportunities

The Southern Ledger offers a variety of features and sections for online advertising.   For example, Southeast Regional News, World News, and featured news on Washington are all found on the Home Page and offer viewers a comprehensive perspective on news of the day.

One of the Southern Ledger’s most visited sections is the Business, Finance and Markets page. It offers a wide range of financial information globally, nationally and regionally. Readers of the Southern Ledger’ s Business, Finance and Markets section can do the following:

  • conduct company research with Company Profile
  • maintain a Stock Watch List
  • create their own Stock Portfolio Tracker, My Portfolio (Free)
  • obtain the day’s market news on Market Snapshot
  • survey the Most Active, Gainers and Decliners in the markets on Stock Market Movers
  • review the Local Hot Stocks by State on Market Snapshot
  • view the Most Active, Gainers, and Decliners on the Southeast Market Summary
  • Watch the Southern 100
  • Read the latest news on Business and Economic Analysis

 

Sissy’s Life and Gardens online magazine is an ideal advertising opportunity for companies who seek to communicate with professional women and the 25+ market.   Features highlight the best of life and gardening in the South, including travel, historic preservation, living in the South as a Southerner (and non-Southerner), cooking, and the Arts.
Advertisers with a literary bent will be attracted to Southern Writers online magazine with its focus on southern literature.  Features include fictional writing, interviews, and book reviews. Some of the South’s most celebrated authors are featured along with either excerpts of their forthcoming publications or their most recent publications.
A new and very popular section that offers a distinctive approach to fashion and style is Southern Style for Men. Hosted by William King and Ann Altizer, nationally recognized and leading designers offer perspectives on the industry and the experiences that contributed to their success.
Getaways: The Road Less Taken, highlights weekend trips in the Southeast off the beaten track, focusing on regional ‘getaways’ that are distinctive, charming, and wonderfully relaxing.
Advertise your business or organization on one or all of The Southern Ledger’s family of featured sections, columns, and information services. The Southern Ledger’s market research and professional assistance will assist you in targeting your audience.

Submission Guidelines
Submitted media for advertising must conform to the following guidelines:
  • All materials must be submitted digitally
  • Images must be in the following format:
    • JPEG
    • GIF
    • TIFF
    • EPS
    • PNG
    • Photoshop PDF
  • Movies must be in the following format:
    • MPEG
    • QuickTime
    • WMA (version 9 or below only)
  • Files over 5MB in size must not be emailed. Please submit large files by CD-ROM or request FTP access for uploading large files.